Articles

News We’re Growing! Did you know Katy Dwyer Design has grown in the last 6 months? We’ve added more office space and welcomed a new project manager and a new graphic designer to our team! READ MORE
Feature Everything I needed to know about marketing I learned from Diane Keaton Perceived Value, Customer Engagement, and Market Research. All wrapped up in one neat little 1980's comedy movie package. READ MORE Guide 5 New Year’s Marketing Goals and How to Achieve Them In the new year, we all tend to make resolutions. A resolution suggests you’ve been doing something poorly, or there’s something in your life or business that needs fixing. Instead of going negative, we prefer to stay positive. So this year, we are making New Year’s Goals. Goals are strategic, actionable, and measurable. Below we’ve […] READ MORE
News Join us at Rock The Nest! Join us on Saturday, September 22nd, for local music, fare, beer, wine, and spirits at the Rock the Nest Music Festival, being held at Freedom Park in Pleasant Valley, New York. READ MORE
Feature SEO for Small Businesses: Fact versus fiction Today we are debunking some common Search Engine Optimization (SEO) myths. If you are an entrepreneur, a solopreneur, a small business owner, or a marketing manager, and you are stepping into the realm of SEO, read on for some valuable small business SEO tips and frequently asked questions. Myth #1: We don’t need SEO… when […] READ MORE Guide 11 more fall marketing ideas for your business As summer ends and school approaches, we feel like it's time to get back to promoting ourselves, so we've got 11 fall marketing ideas for your business! READ MORE
News That’s not how google search works We're taking a tweet from the President as the perfect opportunity to explain, in an easy to digest format, how Google search works, and why websites get ranked in the order that they do. READ MORE
Feature 10 Secrets to a Website that Sells Considering a new custom website for business growth? Do you have an outdated website that hasn’t been touched in years? Are you building a business and looking to make a splash when you come online? Have you recently launched a new website for your business and you are still struggling to get customers to your new website? Then […] READ MORE Guide Create a Marketing Plan in 5 easy steps It began as a pretty typical day… I was in my car often, going from meetings to appointments and more meetings. As a business owner and entrepreneur, I like to use the time in my car to keep myself educated and listen to podcasts–a perfect way to keep motivated, inspired and in the know with a […] READ MORE
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