Articles

Guide 5 New Year’s Marketing Goals and How to Achieve Them In the new year, we all tend to make resolutions. A resolution suggests you’ve been doing something poorly, or there’s something in your life or business that needs fixing. Instead of going negative, we prefer to stay positive. So this year, we are making New Year’s Goals. Goals are strategic, actionable, and measurable. Below we’ve […] READ MORE
Guide 11 more fall marketing ideas for your business As summer ends and school approaches, we feel like it's time to get back to promoting ourselves, so we've got 11 fall marketing ideas for your business! READ MORE Guide Create a Marketing Plan in 5 easy steps It began as a pretty typical day… I was in my car often, going from meetings to appointments and more meetings. As a business owner and entrepreneur, I like to use the time in my car to keep myself educated and listen to podcasts–a perfect way to keep motivated, inspired and in the know with a […] READ MORE
Guide Do I need an SSL certificate for my website? In days gone by, when the question was asked “Do I need an SSL Certificate?”, our answer used to be “that depends.” But just like technology changes, so has our answer. YES. You do need an SSL certificate.   What is an SSL Certificate? SSL stands for Secure Sockets Layer. An SSL certificate ensures that […] READ MORE
Guide The Secret to Stock Photo Success Stock photos are necessary for most marketing strategies, but using images in your marketing is by definition commercial use, and you need to adhere to lawful usage. So, where do you get photos you can use legally? How much do they cost? And where and how can you use them? READ MORE Guide 3 Tips on Brand Consistency Brand love comes from a place of trust and emotional connection between customers and your brand. Without brand consistency, you will confuse, and ultimately lose, your customers. Don’t fall into that trap, follow these tips! READ MORE
Guide Size Does Matter: What you need to know about Website Image Sizes I’m sometimes asked, after handing over the keys to a client’s new website, “What size should my photos be?” The problem with this question is there isn’t one answer... yet it is indeed a very important question to ask! READ MORE
Guide How to Get Started Blogging: 6 Tips Don't let the idea of blogging for your business be overwhelming! Here's 6 tips to get started. READ MORE Guide Blog your way to your target audience Learn why Guest Blogging is a great addition to your marketing plan READ MORE
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