Commercial Real Estate Firm
MARKETING & COMMUNICATIONS
This Hudson Valley commercial real estate firm was looking for digital marketing support through social media, email marketing, and search engine optimization.
Challenge: The brokers in this successful firm wanted to add strategy to their digital marketing efforts but didn’t have the time or expertise in-house to do so.
Result: Our team at KDD put a social media strategy in place and began developing and posting consistent content to the brokers’ social profiles. The website search engine optimization was addressed, and some reworking of the website helped user engagement. And we continue to support the brokers through an evolving email marketing strategy. There continues to be an increase in reach and engagement on the social platforms, of which the national organization they are associated with even took notice. The business owners play an important role in the strategy by bringing ideas to the table, sharing photos of their meetings and events, and participating on social media on their personal accounts. It’s a team effort that continues to grow their audience and brand for true social media success!